Bayelsa State-born dancehall star, Timaya, has been signed on by the telecommunication giant, Globacom, as a brand ambassador.
A statement from Globacom said the popular artiste (real name, Inetimi Alfred Odon) was signed last week to become one of its brand ambassadors.
The company said Timaya’s diligence, creativity and success in the music industry were factors considered in selecting him. Globacom said Timaya has been a source of inspiration to millions of Nigerian youths, especially in the South-South part of the country.
Timaya joins other accomplished stars as Patience Ozokwor, popularly called Mama G, Omawumi, Ego, Yvonne Nelson, Nadia Buhari, MI., Basketmouth, Bovi Ugboma, Reekado Banks, Korede Bello and Hadizah Blell (Di’ja) who are Glo ambassadors. Other accomplished personalities include Funke Akindele, Ime Bishop, Odunlade Adekola, Bovi, Bimbo Oloyede, Ego Ogbaro and Flavour, among others.
Timaya’s hits include De Rebirth, LLNP and Upgrade True Story, Gift and Grace. He founded the South-South hip hop group, Dem Mama Soldiers. The artiste who has won many awards including the Nigerian Music Award and four Headies Awards has also been a Peace Ambassador for the Inter-religious and International Federation for World Peace (IIFWP) since 2011.